If you’ve had a stroke of marketing genius; if you’ve successfully transformed raw material into your magnum opus; if you’ve simply created great work that works great, there’s no sense in keeping it all to yourself. Put your best work up on a pedestal for all to see. Let the world be moved by your genius at this year’s DMA Annual Conference and the ECHO Awards ceremony on October 12th in Orlando!

How will you know if yours is a true original?

Because your work will be scrutinized by some of the most revered critics from all over the world. To win, your composition must exhibit the perfect balance of strategy, database technique, planning, results and of course creative. You’ll be going up against the best direct marketing has to offer. Last year ECHO Award entries came in from over 40 countries, so our critics must take everything into account. Only pieces that truly demonstrate excellence in every category are destined for greatness.

Are you the next Michelangelo?
There’s 16 Ways to find out!

Every artist expresses himself or herself differently. ECHOs are awarded across 12 primary business categories. As usual, 4 very special awards will also be presented – the DMA Diamond ECHO, the USPS Gold Mailbox, the Henry Hoke Award, and the ECHO Digital Award.

And because direct marketing on the Web is the fastest growing medium, the ECHO Digital Award will go to the Gold or Silver ECHO award-winning campaign that uses new technology in a truly innovative way, delivers real results and executes proven direct marketing principles in the most compelling way. Now that’s the way to get the fame you and your work deserve.