May 14, 2007 — Each year, the Direct Marketing Association Nonprofit Federation (DMANF) recognizes an outstanding nonprofit with its Organization of the Year Award. The deadline for this year’s nominations is Friday, June 1, 2007.
The award will be presented at a luncheon on August 9 during the DMANF New York Nonprofit Conference. More information about the conference is available on the Federation’s homepage at www.nonprofitfederation.org.
This DMANF award recognizes a nonprofit organization that:
· Exemplifies the highest level of excellence in the pursuit of its mission.
· Consistently demonstrates leadership and maintains a solid reputation in the nonprofit and direct marketing communities as well as with the general public.
· Has an outstanding record of achievement and successful financial performance during the previous 12 months or longer.
· Meets the high ethical standards of the nonprofit community, and complies with generally accepted standards for management and public disclosure.
While preference is given to organizations that demonstrate long-term success using direct marketing techniques, an organization need not be a member of the DMANF to be nominated.
Previous recipients of the award include American Diabetes Association, CARE, Mothers Against Drunk Driving, and the Marine Toys for Tots Foundation.
“Every day, there are thousands of charitable organizations around the country working to meet society’s most pressing needs. Direct marketing plays an important role in how these groups communicate with the public to raise funds, seek volunteers, and talk about important issues,” said DMANF Executive Director Senny Boone. "We urge the community to submit nominations that reflect best practices in nonprofit direct-response fundraising that will inspire us all. We don't always have a chance to honor the truly valuable work that defies tough odds, and we look forward to showcasing this year's winner."
To access a nomination application, click here.
Since 1982, the Direct Marketing Association’s Nonprofit Federation (DMANF) (www.nonprofitfederation.org) and its predecessor organizations have been aggressive and effective advocates for nonprofits in postal, regulatory, legislative, and accountability issues. DMANF has led the way in professional education, networking, and advancement of the nonprofit direct marketing community. It is the premier agent for improving public awareness and receptivity to direct marketing-driven philanthropy. According to the Giving USA Foundation, approximately $260 billion was given to nonprofit organizations in 2005. With more than 500 members, the DMANF is one of the largest member segments of the Direct Marketing Association.
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