Direct Marketing Association Launches DMA Career Center

Largest Online Career Center for Direct Marketing Professionals

New York, NY, August 25, 2008 — The Direct Marketing Association (DMA) today launched the newly designed DMA Career Center, the largest online career center for direct marketing professionals.

The DMA Career Center provides exceptional value — boasting over 500 open multichannel positions for job seekers and over 40,000 searchable resumes for employers. The extensive job portal includes positions located around the world, including New Zealand, Egypt, and Singapore.

“Niche job boards are the trend of the future and DMA’s Career Center is leading the way,” said Jennifer Marotta Collin, DMA Career Center manager. “All positions listed are real, no recruiters or scams, and the site offers streamlined searching and hiring processes for today’s busy direct marketing professionals. DMA’s Career Center is a focused resource for every level of applicant, from entry level to CEO.”

With DMA’s Career Center, job seekers can find opportunities with top companies seeking the best in direct marketing skills and experience, and post resumes free of charge. Other services include featured employer profiles, daily job agents, as well as career development tools and tips, resume writing, and test prep services.

Employers can choose the highest quality candidates from a focused talent pool. Also, listing open positions with DMA’s Career Center will automatically, at no extra cost, list the search with the Marketing Career Network — an association alliance dedicated to advancing the marketing community and its professionals. This broader network of exposure, which includes the American Advertising Federation, the Council of Public Relations Firms, and the American Marketing Association, keeps companies connected to the entire marketing community.

To visit DMA’s Career Center, please click here.

About Direct Marketing Association (DMA)

The Direct Marketing Association (www.the-dma.org) is the leading global trade association of businesses and nonprofit organizations using and supporting multichannel direct marketing tools and techniques. DMA advocates standards for responsible marketing, promotes relevance as the key to reaching consumers with desirable offers, and provides cutting-edge research, education, and networking opportunities to improve results throughout the end-to-end direct marketing process. Founded in 1917, DMA today represents nearly 3,600 companies from dozens of vertical industries in the US and 50 other nations, including a majority of the Fortune 100 companies, as well as nonprofit organizations.

In 2007, marketers — commercial and nonprofit — spent $173.2 billion on direct marketing in the United States. Measured against total US sales, these advertising expenditures generated approximately $2.025 trillion in incremental sales. In 2007, direct marketing accounted for 10.2 percent of total US gross domestic product. Also in 2007, there were 1.6 million direct marketing employees in the US. Their collective sales efforts directly supported nearly 9.0 million other jobs, accounting for a total of 10.6 million US jobs.

The Power of Direct: Relevance. Responsibility. Results.

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