DMA ANNOUNCES KEYNOTE SPEAKERS FOR 2009 DM DAYS NEW YORK CONFERENCE & EXPO JAVITS CENTER, JUNE 16-18
Ivanka Trump of the Trump Organization and Mike Gamson of LinkedIn
Will Discuss Important Topics for Marketers:
Budgets, Brand Integrity, and Social Networking
New York, NY, March 11, 2009 — The Direct Marketing Association (DMA) today announced two executives, the first from one of the biggest brand names, the second from one of the most popular professional networking sites: Ivanka Trump of the Trump Organization and Mike Gamson, vice president of Corporate Solutions for LinkedIn, as keynote speakers for the 2009 DM Days New York Conference & Expo.
Today’s world is a fast-paced, reputation-based, digital landscape, and as marketing becomes more integrated and customers gain more control, it is increasingly important for companies to have a strong hold on their brand.
DM Days New York is the place to learn about new directions in the marketing community, leading-edge tools and techniques from experts on the cusp of innovative marketing, all while maintaining your brand integrity.
Find out what’s hot right now, how to make it work, and how to stand out from the crowd by hearing from this year’s powerful and business-oriented keynote speakers at DM Days New York Conference & Expo, being held at the Jacob K. Javits Center, June 16-18.
Ivanka Trump, The Trump Organization
11 a.m. on Tuesday, June 16
Ivanka Trump is a member of the Trump Organization development team, currently working on 33 national and international real estate projects. She actively participates in all aspects of real estate development from deal evaluation, analysis and pre-development planning to construction, marketing, operations, sales, and leasing. She has expanded the Trump Organization’s interests internationally bringing the Trump International Hotel & Tower brand to the global market.
Known as one of the haute-marketers of our time, Trump’s keynote will discuss what it means to take control of, and maintain brand integrity. She has appeared on covers of Forbes Magazine, Golf for Women, Arena Magazine, and others. She currently stars on NBC’s The Apprentice, and recently started her own Ivanka Trump diamond jewelry line and boutique.
Mike Gamson, Vice President of Corporate Solutions, LinkedIn
11 a.m. on Wednesday, June 17
Mike Gamson is the vice president of Corporate Solutions for LinkedIn — the world’s largest and most powerful professional networking site giving users access to people, jobs, and a wealth of opportunities. Currently, there are over 20 million professionals on LinkedIn including executives from Fortune 500 companies and powerhouses in the technology, media, entertainment and consumer goods areas, just to name a few.
Gamson has a background in product management, product marketing, sales, as well business development in enterprise software and financial services. He is an advocate for the role technology can play in businesses, and for the use of digital networks and user generated content. Gamson’s keynote discuss the impact of new media on traditional business as well as harnessing social and professional networking opportunities to increase bottom lines.
For more information or to register to attend DM Days NY, please visit www.dmdays.com. To link directly to registration please, click here.
DMA will provide complimentary DM Days
Get "Social" with DMA:
About Direct Marketing Association (DMA)
The Direct Marketing Association (www.the-dma.org) is the leading global trade association of businesses and nonprofit organizations using and supporting multichannel direct marketing tools and techniques. DMA advocates standards for responsible marketing, promotes relevance as the key to reaching consumers with desirable offers, and provides cutting-edge research, education, and networking opportunities to improve results throughout the end-to-end direct marketing process. Founded in 1917, DMA today represents more than 3,400 companies from dozens of vertical industries in the
In 2008, marketers — commercial and nonprofit — spent $176.9 billion on direct marketing, which accounted for 52.1 percent of all ad expenditures in the
The Power of Direct: Relevance. Responsibility. Results.
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