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THE DMA/IA 2002 GOVERNMENT AFFAIRS CONFERENCE

A Road Map for Changing Times

WHAT: The Direct Marketing Association (DMA) and Internet Alliance (IA) 2002 Government Affairs Conference. The conference will focus on issues affecting the direct and interactive marketing industry, including postal rates and reform, privacy and compliance, telemarketing and other policy concerns that could impact the $1.8 trillion industry.

WHEN: Tuesday, April 30, 2002 - Wednesday, May 1, 2002

WHERE: Westin Embassy Row Hotel (formerly Westin Fairfax)

2100 Massachusetts Avenue, NW Washington, D.C.

HIGHLIGHTS:

Presentation Highlights Include:

-Welcoming Remarks by H. Robert Wientzen, president and CEO,

Direct Marketing Association, Inc.

 

-Postal Rates and Postal Reform: Where Do We Go From Here

Presented by John Potter, Postmaster General and CEO, The United States Postal Service (USPS)

 

-Legislation Impacting Privacy

Presented by Congressman Bob Goodlatte (R-VA)

 

-Marketing: The View from the FCC

Presented by The Honorable Kathleen Q. Abernathy, Commissioner, Federal Communications Commission (FCC)

 

-FTC 2002 Enforcement Priorities

Presented by Howard Beales, Director, Bureau of Consumer Protection, Federal Trade Commission (FTC)

 

Event Highlights Include:

-Reception at the Sewall-Belmont House

INFORMATION: For more information about the 2002 Government Affairs Conference, please contact DMA Customer Service at 212.790.1500.

PRESS REGISTRATION: Members of the press may receive a complimentary press registration by e-mailing pr@the-dma.org. On-site registration requires an editorial masthead and a by-lined article.

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