The DMA Launches Corporate Responsibility Briefings
Briefings to Focus on Key Issues Ranging from Privacy to Shipping & Handling
WHAT: The Direct Marketing Association's (DMA) Ethics & Consumer Affairs division has launched briefing workshops designed to educate marketers about their ethical and legal responsibilities within the direct and interactive marketing industry.
The workshops, led by prominent industry experts, will provide direct marketers with critical information on regulatory changes with regard to the use of sensitive information, shipping and handling charges; and the teleservices industry.
WHEN: September 20, 2002 - December 12, 2002
WHERE: Interested parties may participate in person or via telephone.
In person:
The DMA Seminar Center
1111 19th Street, 11th Floor
Washington, DC
Via telephone:
Contact Lisa Shosteck, 202.861.2445, ethics@dma.org for call-in information
HIGHLIGHTS: Briefing topics include:
- Shipping & Handling: Legal Risks and Ethical Obligations
- Health Insurance Portability and Accountability Act (HIPAA): How the Updated Rules Will Affect Your Company
- Teleservices: Navigating the Legislative Minefield
- Do-Not-Call & State Registration for Telemarketers: The Updates You Need Now
- Privacy & Security Risks: Assessment for Direct Marketers
- Public Record Access: Operating in Today's Restrictive Environment
INFORMATION: DMA members/$99, Non-DMA members/$159.
For specific dates and times, visit www.the-dma.org/events.
EDITOR'S NOTE: Patricia Faley, vice president, ethics & consumer affairs is available for one-on-one interviews with the media to discuss the briefings and their benefits for members of the direct and interactive marketing industry.
Media Contact: Natalie Greaves
1.212.790.1507
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