Service Providers
News
Find out from DMA about the industry news that will affect your business: Daily news summary (3D), Newsstand, DMA Announcments and Press Releases.
Selected News
December 20, 2012 DMA in DC 2013 Advances the Data-Driven Way of Life
December 20, 2012 DMA in DC 2013 Advances the Data-Driven Way of Life
December 19, 2012 Email Evolution Conference 2013 Presents Outstanding Keynote Lineup
December 19, 2012 Email Evolution Conference 2013 Presents Outstanding Keynote Lineup
December 18, 2012 DMA Statement: FTC 'Data Broker' Investigation Will Highlight Invaluable Benefits of Data-Driven Marketing to Consumers and Economy
December 18, 2012 DMA Statement: FTC 'Data Broker' Investigation Will Highlight Invaluable Benefits of Data-Driven Marketing to Consumers and Economy
December 13, 2012 Direct Marketing Association Extols the Benefits of Data-Driven Marketing
November 20, 2012 DMA Releases Quarterly Business Review (QBR) for Q3 2012
November 20, 2012 DMA Releases Quarterly Business Review (QBR) for Q3 2012
November 12, 2012 The End of Strategic Marketing? Industry Leaders to Address Threats to the Data-Driven Way of Life at NCDM 2012, Dec. 4 in Orlando
November 12, 2012 The End of Strategic Marketing? Industry Leaders to Address Threats to the Data-Driven Way of Life at NCDM 2012, Dec. 4 in Orlando
October 16, 2012 DMA Presents 2012 International ECHO Awards; Complete List of Winners
October 16, 2012 DMA PRESENTS 2012 INTERNATIONAL ECHO AWARDS DURING DMA2012 IN LAS VEGAS
October 15, 2012 DMA Announces Data-Driven Marketing Institute During DMA2012 Opening Keynote
October 14, 2012 DMA Announces 2013 Board Roster
October 2, 2012 DMA Appoints Stephanie Miller Vice President, Member Relations
October 2, 2012 DMA Appoints Stephanie Miller Vice President, Member Relations
September 27, 2012 Hal Brierley and Marjorie Kalter 2012 DMA Hall of Fame Inductees
September 24, 2012 Former White House Cyber Security Czar Schmidt to Keynote NCDM Conference
September 24, 2012 Former White House Cyber Security Czar Schmidt to Keynote NCDM Conference
September 13, 2012 DMA s Email Experience Council and Epsilon Release Q2 2012 North America Email Trend Results.
September 11, 2012 NCDM 2012 to Address Critical Issues of Data Regulation, Data Governance
September 7, 2012 DMA Releases Quarterly Business Review (QBR) for Q2 2012
September 6, 2012 DMA Announces 2012 Innovation Awards Winners
August 23, 2012 DMA Announces Thought Leadership Series at DMA2012
August 23, 2012 DMA Announces Thought Leadership Series at DMA2012
August 22, 2012 Digital Advertising Alliance (DAA) Appoints Lou Mastria as Managing Director
August 20, 2012 DMA Announces Lineup for NCDM 2012
August 20, 2012 DMA Announces Outstanding Lineup for NCDM 2012
August 16, 2012 DMA Bolsters Consumer Choice with Expanded Opt-Out Service
August 13, 2012 DMA Responds to Congressional Probe Aimed at Marketing Data
August 13, 2012 DMA Responds to Congressional Probe Aimed at Marketing Data
August 9, 2012 DMA Gets 'Wired' at DMA2012 in Las Vegas
August 9, 2012 DMA Gets 'Wired' at DMA2012 in Las Vegas
July 23, 2012 DMA Creates 'TruST Coalition' to Fight Unfair Internet Sales Taxation
July 6, 2012 Do You Know Your Data? 5 Data Governance Questions Every Marketer Should Ask, and Their Answers
June 28, 2012 DMANF S 2012 New York Nonprofit Conference Builds Results; Conference Set for July 25-26 at the Grand Hyatt, NY
June 1, 2012 DMA Reiterates Commitment to Consumer Choice in Online Advertising
February 23, 2012 White House to Applaud Direct Marketing Association and Digital Advertising Alliance for their Privacy Leadership
February 23, 2012 USPS Releases List of Mail Processing Facility Closings and Consolidations
February 23, 2012 DMA Honored to Have White House Support for Our Self- Regulatory Program
February 21, 2012 DMA Kicks Off 2012 International Echo Awards Competition
February 21, 2012 DMA Kicks Off 2012 International ECHO Awards Competition
February 21, 2012 DMA Releases Annual Compliance Report; Urges Focus on Enforcement
February 21, 2012 DMA Releases Annual Compliance Report; Urges Focus on Enforcement
February 9, 2012 DMA'S 2012 Washington Nonprofit Conference Infuses Fundraising with Fresh Ideas
February 9, 2012 DMA and Econsultancy Release 'Email In Action' Report; EEC Conference Provides Tips and Trends on All Things Email
February 9, 2012 Google Sites Lead Search Market in January, comScore Finds
February 8, 2012 DMA and Econsultancy Release 'Email in Action' Report
February 1, 2012 hawkeye Releases 'Ten Marketing Trends for 2012' Report
February 1, 2012 Twitter Ad Revenues to Grow 83% to $259 Million in 2012, eMarketer Forecasts
February 1, 2012 Direct Correlation Between CPG Website Use and In-Store Purchases, Study by Accenture, comScore, and dunnhumbyUSA Shows
January 20, 2012 Digital Advertising Alliance (DAA) New 'Your AdChoices' Campaign Informs Consumers about Interest- Based Advertising
January 20, 2012 US Online Advertising Spending to Surpass Print in 2012, eMarketer Forecasts
January 20, 2012 Nearly 50% of Internet Users in Europe Visit Newspaper Sites, comScore Reports
January 19, 2012 DMA Seeks Sizzling Marketing Stories; Proposals Sought for Top New Conference
January 19, 2012 Super Bowl Spending Reached $1.72 Billion over the Past 10 Years, Kantar Media Reports
January 19, 2012 Mobile Banking Service Adoption to Reach over Half a Million Users by 2013, Juniper Research Finds
January 19, 2012 US Internet Audience Watched 43.5 Billion Videos in December, comScore Reports
January 17, 2012 Home Media Landscape Shifting to Digital Content, CEA Study Finds
January 17, 2012 Shoppers Demonstrate Rays of Optimism, SymphonyIRI Reports
January 17, 2012 More than Half of Retailers Testing In-Store Tablets in 2012, According to RIS
January 17, 2012 Retail Hiring Continues to Slowly Improve, Kronos Retail Labor Index Shows
January 11, 2012 Email Evolution Conference Presents Dynamic Keynote Lineup
January 11, 2012 Email Evolution Conference Presents Dynamic Keynote Lineup
January 11, 2012 In Social Commerce, Bad Reviews Are Good for Business, Says Reevoo
January 11, 2012 Women's Digital Media Habits Outpaced Men's in 2011, Parks Associates Research Shows
January 11, 2012 Banks Experiment with Customer Service on Social Media Platforms, According to Javelin
January 9, 2012 DMEF Welcomes Three New Trustees
January 4, 2012 iPad Hits Three Billion Downloads in Just One Year, Still Outgunning Android Tablets, Says ABI Research
January 4, 2012 Consumer Confidence Remains Steady in December, Discover US Spending Monitor Finds
January 4, 2012 US Online Holiday Shopping Season Reaches Record $37.2 Billion for November-December Period, comScore Reports
December 20, 2011 DMA Announces Winners of 2011 NCDM Database Excellence Awards
December 20, 2011 DMA Announces Winners of 2011 NCDM Database Excellence Awards
December 13, 2011 Most Consumers Consider Mobile Payments Safer than Credit Cards, Javelin
December 12, 2011 DMA Appoints David Evans Senior Vice President, Content & Experience
December 12, 2011 DMA Appoints David Evans Senior Vice President, Content & Experience
December 7, 2011 Q3 2011 North America Email Trends Results: Open Rates Increase Over Previous Quarter and Year
December 7, 2011 Q3 2011 North America Email Trends Results: Open Rates Increase Over Previous Quarter And Year
December 5, 2011 DMA Urges USPS to Withdraw Request for Exigent Postal Increase
December 5, 2011 DMA Urges USPS to Withdraw Request for Exigent Postal Increase
November 17, 2011 DMA Releases Quarterly Business Review (QBR) for Q3 2011
November 17, 2011 DMA Members Speak Out on Capitol Hill for 'DMA Hill Day'
November 17, 2011 DMA Releases Quarterly Business Review (QBR) for Q3 2011
November 9, 2011 DMA Expresses Disappointment with Introduction of the 'Marketplace Fairness Act'
November 8, 2011 DMA Urges PRC to Reject USPS Request for Exigent Postage Increase
November 8, 2011 DMA Urges PRC to Reject USPS Request for Exigent Postage Increase
November 8, 2011 DAA Announces Comprehensive Principles for Online Collection of Web Data
November 2, 2011 DMA Applauds Introduction of 'The 21st Century Postal Service Act of 2011'
October 4, 2011 US Senator Scott Brown Addresses DMA Marketing Gurus at Google Boston
October 2, 2011 DMA Releases New 'Power of Direct' Report; DM-Driven Sales Growth Outpace Overall US Economic Growth
October 2, 2011 SEVEN NEW DIRECTORS JOIN DMA BOARD AT ANNUAL BUSINESS MEETING
October 1, 2011 DMA Releases 'Real-Time Marketing's Moment'
September 15, 2011 DMA Supports Children's Privacy Protection
August 30, 2011 Q2 2011 North America Email Trend Results: Key Metrics Remain Strong and Average Volume; Per Client Continues to Increase
August 23, 2011 DMA Releases Quarterly Business Review (QBR) for Q2 2011; Marketers Cautiously Optimistic
July 28, 2011 Ernan Roman and Michael Bronner 2011 DMA Hall of Fame Inductees
June 24, 2011 Supreme Court Strikes Decision on Prescription Drug Records: Victory for Marketers
June 20, 2011 ALL FOR ONE: The Integrated Marketing Summit Kicks Off
June 15, 2011 DMA Announces 2011 Early Stage Innovation Awards Semi- Finalists
June 14, 2011 DMA2011 Monday Keynotes: Twitter's Biz Stone, Facebook's Randi Zuckerberg
June 10, 2011 DMA List & Data Council and Data Innovators Group Announce 2011 Award Winners
June 2, 2011 Q1 2011 North America Email Trend Results: Open Rates Increase from Previous Quarter and Q1 2010
May 12, 2011 'The Battle of Media Titans' - Top Media Minds on Reaching Today's Consumer
May 12, 2011 DMA Releases New New White Paper: 'Rowing as One: Integrated Marketing Today'
May 12, 2011 'The Battle of Media Titans' - Top Media Minds on Reaching Today's Consumer
April 29, 2011 'ALL FOR ONE: The Integrated Marketing Summit' Behind the Scenes: Ground-Breaking Campaigns
April 12, 2011 Senators Kerry and McCain Introduce Privacy Bill; Legislation Could Undercut Information Economy
April 8, 2011 DMA's 'ALL FOR ONE: The Integrated Marketing Summit' Marketing Superstars Reveal Trade Secrets June 20-21 at the New York Hilton
March 11, 2011 DMA Releases Quarterly Business Review (QBR) for Q4 2010
March 10, 2011 EEC Releases Q4 2010 North America Email Trend Results; Conversion Rates Strongest over Two-Year Period
March 1, 2011 DMA Releases 2011 'Statistical Fact Book'
February 18, 2011 DMA Releases Digital Marketing in the US and Canada Report
February 14, 2011 ECHO Awards Entry a Blatant Self-Promotion But It Works!
February 1, 2011 Email Experience Council (eec) Honors Silverpop's Loren Mcdonald with Stefan Pollard Marketer of the Year Award
January 31, 2011 DMA Launches Enforcement for Online Behavioral Advertising
December 8, 2010 DMA Releases Quarterly Business Review (QBR) for Q3 2010; Marketers Reported Steady Improvement Across All Key Performance Indicators
Articles for Service Providers
Throughout the year, DMA posts white papers on specific topics, relevant to the direct marketing industry and those who provide goods and services to the industry.
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