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THANK YOU TO OUR SPONSORS:
GOLD SPONSORS:
BRONZE SPONSOR:
| Thursday, February 4, 2010 | |
| 8:00 AM - 9:00 AM | Registration & Continental Breakfast |
| 9:00 AM - 9:20 AM | Welcome and Kick-off Brian Wolfe, EVP Consumer Marketing & Sales, Time, Inc. |
| 9:20 AM - 9:35 AM | Break |
| 9:35 AM - 10:05 AM | Meet the Leader Brian Wolfe, EVP Consumer Marketing & Sales, Time, Inc. (Separate application and registration required) |
| 9:35 AM - 10:35 AM | Social Media Moderator: Michelle Korchinski, Consumer Marketing Director, Time Panelists: John Cantarella, SVP, Digital, Time Inc. News Group Sarah Hofstetter, Senior Vice President, Emerging Media & Client Strategy, 360i Kimberly Shay, Senior Director, Online, Agency and Partnership Marketing, Rodale |
| 10:35 AM - 10:50 AM | Refreshment Break |
| 10:50 AM - 11:50 AM | Creative Breakthroughs Moderator: Jennifer Schulties, Sr. Marketing Manager, Martha Stewart Panelists: Heather Plant, Promotion Director, Hearst Grover Kirkman, Creative Director, Meredith Savitri Tu, Consumer Marketing, Time |
| 11:50 AM - 12:40 PM | Lunch Break |
| 12:40 PM - 1:30 PM | Multi Variable Testing Presentation Mark Wachen, formerly Managing Director, Autonomy Optimost |
| 1:30 PM - 1:40 PM | Refreshment Break |
| 1:40 PM - 2:40 PM | Audience Development Kimberly Miller, VP of Consumer Marketing, Stylewatch / People.com Christopher Wilkes, VP, Marketing & Audience Development, Hearst Digital Media Elissa Tomasetti, Financial Times |
| 2:40 PM - 2:50 PM | Refreshment Break |
| 2:50 PM - 3:50 PM | Multichannel Database Marketing Moderator: Joe Furgiuele, FCI Panelist: Nina LaFrance, Vice President, Consumer Marketing, Forbes Media Bruce Reznik, Director Database Marketing, Boardroom Inc. Tricia Myers, Sr. Director, Database Marketing, Rodale |
| 3:50 PM - 4:00 PM | Refreshment Break |
| 4:00 PM - 5:00 PM | Libations and Inspirations: A Zillion Circ Ideas Emcee: Pete Pedersen Panelists: Nicole Bowman, President, Bowman Circulation Marketing Robert M. Cohn, Consumer Marketing Director, Bonnier Corporation Mark Walter, Consumer Marketing Director, Agency, Partnerships, Newsstand & Ratebase Strategy, American Express Publishing |
| 5:00 PM - 6:00 PM | Networking Reception with door prizes and gift bags |
NOTE: Schedule subject to change.
