 |
|
Brought to you by 
Back by popular demand!
DM101
Wednesday, January 27, 2010
8:30 A.M. - 4:30 P.M.
Learn or refresh yourself on the fundamentals of direct mail fundraising in this daylong course including topics such as how to develop killer creative and layout, measurement of tests and results, using effective lists, and other topics including how to develop mail plans, produce cost effective packages, and more! You’ll walk away with a 100+ page book of all the course work, bibliography, reference materials, and study guide.
Whether you are a development director new to direct marketing or new staff just learning about DM fundraising, plan now to be part of this energetic and engaging workshop!
Instructors:
Geoffrey Peters, President & CEO, CDR Fundraising Group
Jo Sullivan, Senior Director of Interactive Marketing, CDR Fundraising Group
Laura Zylstra, Senior Group Manager, CDR Fundraising Group
This workshop will be held off-site at:
Paralyzed Veterans of America Conference Center
801 Eighteenth Street, NW (on the corner of 18th & H)
Washington, DC 20005
(202) 565-5088
