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December 1, 2011 | 2:00 PM - 3:00 PM ET | Online |
The Top 10 Reasons to Use Insert Media
Insert Media continues to be an effective means of gaining the attention of prospective customers and affecting their buying decisions.
If you are involved with acquiring new customers, increasing your company revenue or a Marketing professional assisting your clients with those duties – this Webinar is for you.
Discussion topics to include:
- What is Insert Media?
- Why should I use Insert Media?
- What are the various Insert Media channels?
- How to turn outgoing mail into revenue.
- How to test Insert Media including; reasonable expectations, timelines, budgeting and responsibilities.
- What are the responsibilities of the advertisers, the owners and the brokers and how do they all work together?
Registration Rates
| All Council Members: |
FREE |
| DMA Member: |
FREE |
| Non-Member: |
$49 |
See information on how to join DMA.
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Ways to Register
| Online: |
Register Now |
| Fax: |
212.302.7643 |
| Phone: |
212.790.1500 |
| Mail: |
DMA Customer Service (Printable Form)
1120 Avenue of the Americas
New York, NY 10036-6700
(Check payable to DMA) |
For questions/inquiries, call DMA Customer Service at 212.790.1500 or e-mail customerservice@the-dma.org.
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Speaker:
Lori Fursman, Director of Brokerage Stanton Direct Marketing, Inc.
Lori first became engrossed in Insert Media when she began her Marketing career at Artistic Greetings where her responsibilities included management of Artistic’s Package Insert Programs and Ride A Long mailings as well in-house brokerage. She began working at Stanton Direct Marketing, Inc. in 2000 as an Insert Media Broker and later became the Director of the Brokerage Division. Lori and the Stanton Direct Marketing, Inc. team are devoted to the Insert Media marketplace and to their client’s success.
How Our Webinars Work
It's easy! - Simply log onto your computer and dial the toll-free number emailed to you from DMA prior to and on the day of the webinar. Enter your PIN code and you are connected. All you have to do is sit back and enjoy!
It's interactive! - Ask questions by sending messages throughout the presentation. At the end of the webinar, participate in our Q&A session where you'll communicate with your speaker directly.
It's convenient! - Call in from anywhere...your desk, your conference room, your home or cell phone to hear the presentation.
Payment Policy and Confirmation
In order to confirm your place in this event, we require payment in full. From time to time, we change a date or location of an event. If we need to change a date or location for any reason, you will be contacted. If you have not received confirmation of your attendance from DMA, please call 212.790.1500 to ensure your seat.
Webinar Cancellation Policy
If you cannot attend a webinar for which you are registered, please send a substitute. Substitutions are allowed at any time.
If you must cancel your registration altogether, please refer to the Cancellation Refund Schedule below. Registrants who do not cancel and fail to attend the event, forfeit their full registration fee in its entirety.
If DMA cancels the event for which you have registered, the registration fee paid will be held on account for a future event or fully refunded if you prefer. DMA is not responsible for any expenses incurred by you as a result of your registration, whether the event was attended, postponed, or canceled.
Cancellation Refund Schedule |
One day prior to the webinar or before |
100% refund |
Less than one day prior to webinar or no show |
No refund - no account credit |
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