Speakers

Award-winning marketer Chris Baggott has been a leader in marketing for more than 20 years and was recently named 21 of 100 Most Influential Marketers of 2009. Chris has been quoted in such publications as the Wall Street Journal, Forbes, Inc. and ADWEEK.

Chris is a co-founder of ExactTarget and is currently the Co-Founder/CEO of Compendium Blogware, a software as a service blogging solution for businesses and organizations. Compendium focuses on organizational blogging and its role in search marketing.

Finally, Chris is author of a book from Wiley, Email Marketing By The Numbers. He is also one of the featured marketers in the new book from Wiley, Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus.

Michael Becker, Managing Director, North America at Mobile Marketing Association, is a leader in the mobile marketing industry, co-founder and EVP of Business Development at iLoop Mobile, Inc, Becker brings over 17 years of business development, marketing, and sales expertise from a number of industries. Becker is currently pursuing a Doctorate of Business Administration at Golden Gate University, focusing his research on the efficacy of Mobile Enhanced Customer Managed Interactions (CMI) Marketing Systems, an emerging marketing model. He is a founding member of the DMA's Mobile Council.

A 16-year veteran of digital marketing, Chris Marriott is the VP, Global Managing Director for Acxiom's digital agency, a top 20 interactive agency with over 300 employees and offices in San Francisco, New York, Nashville, London, Sydney and Singapore. Acxiom's digital agency provides services and solutions for companies wanting to acquire and retain customers via email, mobile, web sites, search engines, social media, online advertising and other emerging digital marketing channels.

Since 2001, Chris has also served on the "faculty" of the Association of National Advertisers, where he first created, and continues to teach, a digital marketing training program for members. He is a regular speaker at industry events, and also writes a monthly column on digital marketing for iMedia.

He began his career at Ogilvy & Mather and is a 1983 graduate of its Account Management Training Program. He has a BA in Music and History from Dartmouth College.

Stephanie Miller is a passionate customer advocate - helping digital marketers improve performance and inbox deliverability by creating amazing subscriber experiences. She is the Vice President of Market Development for Return Path, the email performance company where she educates marketers on response, integrated marketing and deliverability best practices. She is a frequent speaker and writer on digital marketing.

Stephanie has nearly 20 years of marketing, publishing and consulting experience building and managing integrated direct marketing programs. An online marketing pioneer, she was the first publisher of The Wall Street Journal Interactive Edition. She held executive-level marketing positions with Hotmail and RealNetworks before working for six years as a marketing consultant in Silicon Valley.

She is also the co-author of Sign Me Up! A Marketer's Guide to Creating Email Newsletters that Build Relationships and Boost Sales. Please email her or follow @stephanieSAM.

Jeanniey Mullen is the global chief marketing officer for Zinio, as well as the world's first all-digital, lifestyle magazine for women, VIVmag. Often referred to as a pioneer in the digital arena, Mullen has been at the forefront of digital's largest contributions, including email marketing, mobile and now, digital publishing.

Prior to Zinio, Mullen was the senior partner and global executive director of the email marketing and digital-dialogue practice at OgilvyOne worldwide. She worked with clients such as IBM, American Express and Yahoo!. While at OgilvyOne worldwide, Mullen founded the eec, the world's largest email-marketing networking organization. Currently, she serves as the executive director of the eec, which now is owned by the Direct Marketing Association (DMA). Before that, Mullen ran her own advertising agency and, in the late 1990s, she created the first global email-marketing division inside an advertising agency at Grey Direct.

Known for her passion and enthusiasm for her craft, Mullen is a frequent keynote speaker. Also, she is a published author with two books in her portfolio, including, Email Marketing: An Hour A Day. Mullen sits on the advisory boards of several innovative organizations, including the Social Media Advertising Consortium and the Online Marketing Summit.

Neil C. O'Keefe is V. P. of Multichannel Segments for the Direct Marketing Association (DMA). Before joining DMA, O'Keefe was vice president of marketing for Spiegel Brands. He began his career at Hanover Direct, and followed up with leadership positions at Newport News in New York and Regal Greetings and Gifts in Toronto. O'Keefe holds an MBA from Northeastern University and a bachelor's degree from Saint John's University.