Pull visitors back to your website:
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Sponsored by:
As website visitors typically do not convert in a single session, you must pull them back quickly before they convert on your competitor's site. While there are many ways to reach out to visitors, each has its own sets of strengths and weaknesses. Join us for a best-practice webinar that will show you how to leverage web analytics and marketing optimization solutions to reacquire site visitors intelligently.
You will learn how to:
- Leverage visitor behavior data to display targeted and timely offers everywhere
- Fuel email campaigns with behavior data in lieu of costly paid-search campaigns
- Get in touch with site visitors even when you don't have their email addresses
- Measure the effectiveness of display ads, widgets and syndicated videos with conversion metrics that matter to your business
Featured Speaker:
Boaz Ronkin, Senior Product Marketing Manager, Coremetrics
Boaz Ronkin is Senior Manager, Product Marketing at Coremetrics, covering the company's advertising and benchmarking solutions. He is passionate about social media and site retargeting. Read his blog at http://blog.coremetrics.com/author/boaz-ronkin/ and follow him on Twitter @boazronkin.
Event Moderator
Neil C. O'Keefe
Vice President, Multichannel Segments
Direct Marketing Association
Registration Rates
| All Council Members: | FREE |
| DMA Member: | FREE |
| Non-Member: | FREE |
See information on how to join DMA.
Ways to Register
| Online: | Register Now |
For questions/inquiries, call DMA Customer Service at 212.790.1500 or e-mail customerservice@the-dma.org.
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