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DMEF=Future Logo

Announces the
JOHN FLIEDER FUND
May 2008

John J. Flieder Bio | Flieder Fund Donation Form:Word format or PDF | News Release | Tribute | DMEF Home

With gratitude the Direct Marketing Educational Foundation (DMEF) is proud to announce the John Flieder Fund, honoring the culmination of a lifetime of achievements in the continual improvement of business practices in direct/interactive marketing, with a focus on providing educators and students leading-edge resources to ensure the perpetuation of talent and best practices among tomorrow's business leaders.

After a long career in direct marketing, John Flieder died Monday, June 30 after a lengthy battle with kidney and bladder cancers. He was 71.

John Flieder, a former DMEF board member and former president and senior partner of The Callahan Group, had dedicated his career to the advancement of direct/interactive marketing materials to both educators and students. This fund is designed to recognize his interest for education in the field, by providing access to the DMEF's Professors' Academy - an online, password protected area of DMEF's future home on the web - making the latest educational resources available to academics worldwide committed to and interested in teaching direct/interactive marketing at colleges and universities. The site - www.directworks.org - will launch in August.

"Overwhelmed with admiration, I had the rare and poignant opportunity to conceptualize and finalize plans for this fund with John himself - whose unwavering hope will always remain a beacon," said Allen W. Dyon, DMEF chairman and identified by John as the administrator of the Fund.

A Tribute
John Flieder was our friend, our mentor, and truly an inspiration to all.

His was an unmatched spirit; a man whose vocation had always been to help others; a man whose passion and tireless mission had directly impacted not only the individuals that had the opportunity and honor to work beside him, but the entire direct/interactive marketing community.

The greatest gift, as John Flieder so aptly demonstrated, is the gift of giving back. Please join the DMEF in this tribute to a man whose loyalty, courage, and remarkable character will continue to embrace and encourage the generations to come.

For more information about the John Flieder Fund, please visit www.the-dmef.org.

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John J. Flieder Bio | Flieder Fund Donation Form: Word format or PDF | Tribute | DMEF Home

 

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