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  MARKETING NEWS
12/20/2012
DMA in DC 2013 Advances the Data-Driven Way of Life
 
12/19/2012
Email Evolution Conference 2013 Presents Outstanding Keynote Lineup
 
12/18/2012
DMA Statement: FTC 'Data Broker' Investigation Will Highlight Invaluable Benefits of Data-Driven Marketing to Consumers and Economy
 
12/13/2012
Direct Marketing Association Extols the Benefits of Data-Driven Marketing
 
12/03/2012
DMA's Nonprofit Federation Urges Congress to Protect Charitable Giving
 
11/20/2012
DMA Releases Quarterly Business Review (QBR) for Q3 2012
 
11/15/2012
The Future Is Now: DMA's 2013 Washington Nonprofit Conference, Feb. 7-8 in Washington, DC
 
11/12/2012
The End of Strategic Marketing? Industry Leaders to Address Threats to the Data-Driven Way of Life at NCDM 2012, Dec. 4 in Orlando
 
10/16/2012
DMA Names Macy's and United Airlines MileagePlus 2012 Marketers of the Year
 
10/16/2012
DMA Presents 2012 International ECHO Awards; Complete List of Winners
 
10/16/2012
DMA PRESENTS 2012 INTERNATIONAL ECHO AWARDS DURING DMA2012 IN LAS VEGAS
 
10/15/2012
DMA Announces Data-Driven Marketing Institute During DMA2012 Opening Keynote
 
10/14/2012
DMA Announces 2013 Board Roster
 
10/13/2012
DMEF Completes FY2013 Board Slate
 
10/02/2012
DMA Appoints Stephanie Miller Vice President, Member Relations
 
09/27/2012
Hal Brierley and Marjorie Kalter 2012 DMA Hall of Fame Inductees
 
09/24/2012
Former White House Cyber Security Czar Schmidt to Keynote NCDM Conference
 
09/13/2012
DMA Announces 2012 International ECHO Awards Competition Diamond Finalists
 
09/13/2012
DMA s Email Experience Council and Epsilon Release Q2 2012 North America Email Trend Results.
 
09/13/2012
DMA Appoints Thomas J. Benton Chief Financial Officer
 
09/11/2012
NCDM 2012 to Address Critical Issues of Data Regulation, Data Governance
 
09/06/2012
DMA Announces 2012 Innovation Awards Winners
 
09/05/2012
DMEF Kicks Off Sixth Year of Next Generation Leaders Program
 
08/23/2012
DMA Announces Thought Leadership Series at DMA2012
 
08/22/2012
Digital Advertising Alliance (DAA) Appoints Lou Mastria as Managing Director
 
08/20/2012
DMA Announces Lineup for NCDM 2012
 
08/16/2012
DMA Bolsters Consumer Choice with Expanded Opt-Out Service
 
08/13/2012
DMA Responds to Congressional Probe Aimed at Marketing Data
 
08/09/2012
DMA Gets 'Wired' at DMA2012 in Las Vegas
 
07/23/2012
DMA Creates 'TruST Coalition' to Fight Unfair Internet Sales Taxation
 
07/06/2012
Do You Know Your Data? 5 Data Governance Questions Every Marketer Should Ask, and Their Answers
 
06/28/2012
DMANF S 2012 New York Nonprofit Conference Builds Results; Conference Set for July 25-26 at the Grand Hyatt, NY
 
06/01/2012
DMA Reiterates Commitment to Consumer Choice in Online Advertising
 
02/23/2012
DMA Honored to Have White House Support for Our Self- Regulatory Program
 
02/23/2012
White House to Applaud Direct Marketing Association and Digital Advertising Alliance for their Privacy Leadership
 
02/23/2012
USPS Releases List of Mail Processing Facility Closings and Consolidations
 
02/21/2012
DMA Kicks Off 2012 International Echo Awards Competition
 
02/21/2012
DMA Releases Annual Compliance Report; Urges Focus on Enforcement
 
02/09/2012
DMA'S 2012 Washington Nonprofit Conference Infuses Fundraising with Fresh Ideas
 
02/09/2012
DMA and Econsultancy Release 'Email In Action' Report; EEC Conference Provides Tips and Trends on All Things Email
 
02/09/2012
Postal Service Losses Continue in First Quarter
 
02/09/2012
Google Sites Lead Search Market in January, comScore Finds
 
02/01/2012
Twitter Ad Revenues to Grow 83% to $259 Million in 2012, eMarketer Forecasts
 
02/01/2012
Direct Correlation Between CPG Website Use and In-Store Purchases, Study by Accenture, comScore, and dunnhumbyUSA Shows
 
02/01/2012
Consumer Spending to Rise This Valentine's Day, According to American Express
 
02/01/2012
hawkeye Releases 'Ten Marketing Trends for 2012' Report
 
01/23/2012
Behold The Power of the Pixel
 
01/20/2012
Digital Advertising Alliance (DAA) New 'Your AdChoices' Campaign Informs Consumers about Interest- Based Advertising
 
01/20/2012
US Online Advertising Spending to Surpass Print in 2012, eMarketer Forecasts
 
01/20/2012
Nearly 50% of Internet Users in Europe Visit Newspaper Sites, comScore Reports
 
01/20/2012
DMEF Calls for Nominations for 2012 'Rising Stars' and 'Corporate Commitment' Awards
 
01/19/2012
DMA Seeks Sizzling Marketing Stories; Proposals Sought for Top New Conference
 
01/19/2012
Super Bowl Spending Reached $1.72 Billion over the Past 10 Years, Kantar Media Reports
 
01/19/2012
Mobile Banking Service Adoption to Reach over Half a Million Users by 2013, Juniper Research Finds
 
01/19/2012
US Internet Audience Watched 43.5 Billion Videos in December, comScore Reports
 
01/17/2012
Home Media Landscape Shifting to Digital Content, CEA Study Finds
 
01/17/2012
Shoppers Demonstrate Rays of Optimism, SymphonyIRI Reports
 
01/17/2012
More than Half of Retailers Testing In-Store Tablets in 2012, According to RIS
 
01/17/2012
Retail Hiring Continues to Slowly Improve, Kronos Retail Labor Index Shows
 
01/11/2012
Email Evolution Conference Presents Dynamic Keynote Lineup
 
01/11/2012
In Social Commerce, Bad Reviews Are Good for Business, Says Reevoo
 
01/11/2012
Women's Digital Media Habits Outpaced Men's in 2011, Parks Associates Research Shows
 
01/11/2012
Banks Experiment with Customer Service on Social Media Platforms, According to Javelin
 
01/09/2012
DMEF Welcomes Three New Trustees
 
01/04/2012
Brick-and-Mortar Holiday Sales Down Year-over-Year, According to RetailNext Data
 
01/04/2012
iPad Hits Three Billion Downloads in Just One Year, Still Outgunning Android Tablets, Says ABI Research
 
01/04/2012
Consumer Confidence Remains Steady in December, Discover US Spending Monitor Finds
 
01/04/2012
US Online Holiday Shopping Season Reaches Record $37.2 Billion for November-December Period, comScore Reports
 
12/20/2011
DMA Announces Winners of 2011 NCDM Database Excellence Awards
 
12/13/2011
Most Consumers Consider Mobile Payments Safer than Credit Cards, Javelin
 
12/12/2011
DMA Appoints David Evans Senior Vice President, Content & Experience
 
12/07/2011
Q3 2011 North America Email Trends Results: Open Rates Increase Over Previous Quarter and Year
 
12/05/2011
DMA Urges USPS to Withdraw Request for Exigent Postal Increase
 
11/17/2011
DMA Members Speak Out on Capitol Hill for 'DMA Hill Day'
 
11/17/2011
DMA Releases Quarterly Business Review (QBR) for Q3 2011
 
11/09/2011
DMA Expresses Disappointment with Introduction of the 'Marketplace Fairness Act'
 
11/08/2011
DMA Urges PRC to Reject USPS Request for Exigent Postage Increase
 
11/08/2011
DAA Announces Comprehensive Principles for Online Collection of Web Data
 
07/20/2011
DMEF Names 2012 Officers and Trustees of the Board
 
05/12/2011
'The Battle of Media Titans' - Top Media Minds on Reaching Today's Consumer
 
04/08/2011
DMA's 'ALL FOR ONE: The Integrated Marketing Summit' Marketing Superstars Reveal Trade Secrets June 20-21 at the New York Hilton
 
02/14/2011
ECHO Awards Entry a Blatant Self-Promotion But It Works!
 
10/22/2010
NRF Forecasts Holiday Sales Increase of 2.3%
 
10/20/2010
Outdoor Advertising Demonstrates Direct Sales Lift, MarketShare Study Finds
 
06/30/2010
DMA Files Lawsuit Against the State of Colorado Over Internet Sales Tax Law
 
02/17/2010
comScore Releases January 2010 US Search Engine Rankings
 
02/17/2010
Bing Searches Increase 5% in January 2010, According to Hitwise
 
02/16/2010
DMA Kicks Off 2010 International ECHO Awards Competition with Unique Call-for-Entry Campaign
 
02/16/2010
Recycling in Post Offices Expanding, According to USPS
 
  RESEARCH AND WHITE PAPERS
DMA 2012 Statistical Fact Book
The Power of Direct Marketing, 2011-2012 Edition
Reinventing Interactive and Direct Marketing by Stan Rapp
Library of ECHO Case Studies
Quarterly Business Review: 1st Quarter of 2012
International Email Compliance Resource Guide
  INTERNATIONAL
International Resources and Links
DMA Safe Harbor Program
International ECHO Awards