The 2012 Innovation Awards

Celebrating Advances in Marketing Technology

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The Direct Marketing Association was thrilled to recognize and celebrate the Innovation Awards winners at DMA2012 in Las Vegas! Be sure to take a peek at the clips below, which showcase the hard work and achievements of our seven category winners.

2012 DMA Innovation Awards Winners


Digital Media Marketing
Product/Service Title: FreeMonee Gift Network
Company: FreeMonee Network

Loyalty
Product/Service Title: United MileagePlus CRM
Company: United Airlines

Real-Time & Trigger Marketing
Product/Service Title: validated Campaign Essentials (vCE)
Company: comScore

Brand, Social & Content Marketing
Product/Service Title: ‘MeTag’/ My Experience
Company: Centryc Solutions Pty Limited

Campaign & Marketing Operations Management
Product/Service Title: Campaign Commander Enterprise Edition
Company: Emailvision

Mobile Marketing
Product/Service Title: Toyota Camry: It’s Ready. Are you?
Company: RAPP

Database, Measurement & Attribution
Product/Service Title: Portrait Explorer
Company: Pitney Bowes Software



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