DMA Membership

The Direct Marketing Association (DMA) is the leading global trade association of businesses and nonprofit organizations using and supporting multichannel direct marketing tools and techniques. Founded in 1917, DMA today represents companies from dozens of vertical industries in the US and 48 other nations, including nearly half of the Fortune 100 companies, as well as nonprofit organizations.

Benefits of Membership

Membership in DMA enables you to align yourself with thousands of marketers across the globe. Benefits include:

Advocacy – Make your voice heard in Washington, DC and state legislatures across the country. As a member of DMA, we fight on your behalf to keep legislation that would otherwise hinder your ability to do business with your customers at bay.
Education – Learn from experts and thought leaders across the globe. DMA education ranges from in-person seminars to large scale conferences and events to virtual courses on your desktop enabling you to keep abreast of changes and new trends in multichannel direct marketing.
Reputation Management – Make a good impression with your customers and prospects. DMA provides tools and resources to conduct one’s business ethically, respect the privacy and contact preferences of customers, and initiate environmentally responsible practices.
Research – Membership in DMA enables you to stay on top of your game. As a member, you’ll be privy to statistics and trends in marketing to equip you to make better marketing decisions that will ultimately impact your ROI.
Networking – Want to rub shoulders with the best in the business? Membership in DMA affords you that opportunity. Through Council events, conferences, and networking receptions, you’ll meet both leaders and peers in the marketing community.

Join Now

To receive a downloadable application, please click here.

Have a specific question? Contact Member Services at 212.768.7277, ext. 1155 or via email at membership@the-dma.org.