Newsstand

August 4, 2011
Sign up Now for One-to-One Labs at DMA2011 [DMA11]

Here’s another great reason to be in Boston this October during DMA2011 - One-to-One Labs.
This is your chance to sit down with experts from three industry leading companies during the DMA Conference and get answers to your digital marketing concerns.

The iContent Lab will be held all day on Monday, October 3. Powered by iCrossing, this lab gives conference attendees the opportunity to meet with an expert and obtain feedback on individual content needs. The Web Usability Lab will also take place Monday, during which conference attendees will have the opportunity to talk with a Creative Good expert for a fifteen minute session to get a better understanding of web issues that have a big impact on ROI.

The Search Engine Marketing Experience is scheduled for Tuesday, October 4. Thought leaders from Location3 Media will be on hand to discuss everything needed to succeed with a search marketing campaign - from keyword development and link building to bid optimization and site architecture.

With over 10,000 attendees expected for DMA2011, there will be a great demand for time with these experts. Conference registrants are already going online now at to schedule their one-on-one labs, so don’t wait until it’s too late to set up time for your own session.

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