Secrets of Copywriting Seminar:
Fundamentals for Direct Marketing

Steve Tharler Chief Guide, THARLER DIRECTs

Steve Tharler is a direct marketing heavy-hitter with over 36 years of agency experience in strategy, concept development and copywriting. He has written for numerous trade publications, lectured at many colleges and spoken and given workshops at various DMA conferences and meetings throughout the country. His clients have included IDG, MIT, Sloan Management Review, Amica Mutual Life Insurance Company, Polaroid, John Hancock, The Nature Conservancy, Joslin Diabetes Center, Combined Jewish Philanthropies, Steinway Pianos, NEC, Western Union, Business 2.0, NFPA, Salary.com and Citibank. Steve was also past president of the New England Direct Marketing Association and was their 1998 Direct Marketer of the Year.