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Creative Direct Marketing Strategies Seminar

Seminar Leader

Alan Rosenspan

Alan Rosenspan President, Alan Rosenspan & Associates

Alan and his teams have won over 100 awards for creativity and results, including 20 DMA ECHO Awards. His most recent award was a 2006 Bronze ECHO for Scotts LawnService.

Alan has been a Creative Director for Ogilvy & Mather, Ogilvy & Mather Direct and Bronner Slosberg Humphrey (now Digitas).

He has given seminars for dozens of the world’s top companies – including American Express, AIG, AT&T, Capital One, Fortis, Harley Davidson, IBM, Myers-Grace Department Stores, Navy Federal, Xerox, and the Wall Street Journal.

Alan is the author of Confessions of a Control Freak, published in 2002. He has contributed chapters to several direct marketing books including, including The Direct Marketing Handbook and Direct Marketing 2000.

Alan was voted the 1997 "Direct Marketer of the Year" in New England. He is also a past president of the New England Direct Marketing Association.

In February of 2006, Alan was selected for the Andi Emerson Award For Lifetime Achievement and Service to the Direct Marketing Creative Community, by the John Caples Board of Directors.

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