Datbase Marketing Seminar Reviews

Hear what past attendees have to say about the seminar content and our expert instructor:

“This is an excellent, well-structured, well-developed course that addresses both the general concepts and the technical reasoning behind database marketing."
Sharon Rodden
Manager Marketing Support, Mercantile Software Systems

“This was the best DMA seminar that I’ve attended. Dr. Sadh is very easy to listen to and very willing to discuss possible solutions for each company.”
Donna Seminara
Group Manager, Publishers Clearing House

"I wanted to thank you (Devyani Sadh) for speaking at the Database Marketing Seminar last week in NY. I am relatively new to database marketing (one year one month) and have learned a lot from my supervisors, but listening to you for those two days really opened my eyes to just how many different ways there are of marketing to your database of customers. I just spoke to my CRM/Database Marketing group for an hour on everything I learned. I studied MIS at Temple University and at my previous job I analyzed cardholders for a small, sub-prime credit card company, so I have always been heavy in database. I find this field so exciting and there is so much opportunity out there. I feel I am very fortunate to have been exposed to this early in my career and I can really see myself involved in database marketing for my entire career. Thanks again."
Michael Laubach
CRM Campaign Manager, Charming Shoppes, Inc.

"Specific examples on predictive models were great - my understanding of modeling was almost zero, and now I have a start on an action plan"
Jenny Lemmons
Director of Marketing, BellTower Technologies

“Overall this was an excellent seminar – best I've ever attended and highly applicable to my job.”
Deborah Sullivan
VP Marketing, Eastern Bank

We want to hear from you! Email us at dsadh@the-dma.org to share your feedback on our DMA seminars.

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