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This exciting one hour virtual seminar will examine ten important factors for effective email opt-in processes. Today, email marketers must be more mindful than ever to properly opt-in audiences in a compelling manner. If done so correctly, many benefits are gained:
Speaker
Jordan has over 20 years of experience in direct and database marketing working for the leading firms in the field. During his tenure as a vice president at Donnelley Marketing, he developed and launched a new business that provided companies with the ability to search a nationwide database of consumers. It was Donnelley's first online consumer venture and was sold for $50 million after three years in business. The product structure pioneered online information searching, and is the foundation of most of the Web-based directory products online today. Jordan's success in business is deeply tied to his belief in the power that creative thinking can have in bringing about dramatic organizational growth. He has written two books on the subject including the bestseller Aha! 10-Ways to Free Your Creative Spirit and Find Your Great Ideas (Random House). Jordan has applied creativity to building several businesses, and holds a patent for a fundamental aspect of online email marketing. He is a frequent keynote speaker on the topics of creativity, innovation, Internet technology, and email marketing. Create-It! Inc. is a technology consulting organization and SubscriberMail is one of the leading email marketing companies that provides permission-based marketers with services and tools to develop and deliver email. The two firms have served many leading organizations including Harley-Davidson, Philips, AC Nielsen, Brunswick, NASA and a broad variety of entrepreneurial and start-up organizations. How Our Webinars WorkIt's easy! - Simply log onto your computer and dial the toll-free number emailed to you from DMA prior to and on the day of the webinar. Enter your PIN code and you are connected. All you have to do is sit back and enjoy! It's interactive! - Ask questions by sending messages throughout the presentation. At the end of the webinar, participate in our Q&A session where you'll communicate with your speaker directly. It's convenient! - Call in from anywhere...your desk, your conference room, your home or cell phone to hear the presentation. Registration Rates
Registration rates are subject to change. Upcoming Email Marketing Virtual Seminar Dates
4 Ways to Register
NOTE: For questions/inquiries, call DMA Customer Service at 212.790.1500 or email customerservice@the-dma.org. See information on how to join DMA. Additional Email Marketing Learning OpportunitiesIf our virtual seminars leave you hungry for more email marketing knowledge attend one of our email marketing seminars coming to a city near you! Our Introduction to Email Marketing and Comprehensive Email Marketing Strategies Seminars will provide you with an in-depth perspective on the ever-changing world of email marketing.Payment Policy and ConfirmationIn order to confirm your place in the seminar, we require payment in full. In the event we change a date or time of a virtual seminar, you will be contacted. If you have not received confirmation of your attendance from DMA, please call 212.790.1500. Cancellation PolicyIf you cannot participate in the webinar, please contact DMA Customer Service prior to the event to have your registration fee held on account for a future event. All account credits must be used with a year. If you must cancel your registration altogether, DMA will refund the registration fee in full if canceled at least one (1) business day in advance of the event. Registrants who do not cancel or arrange to have their registration fee held on account prior to the event, and fail to attend the event, forfeit their full registration fee. If DMA cancels the event for which you have registered, the registration fee paid will be held on account for a future event or fully refunded if you prefer. DMA is not responsible for any expenses incurred by you as a result of your registration, whether the event was attended, postponed, or cancelled. DMA Money-Back GuaranteeYou will be 100% satisfied with what you learn or we will refund your registration fee in full.* We can afford to make this offer because we know that this program will exceed your expectations. It's part of our commitment to providing you with the highest possible quality in education and training. *Requires written request within 10 business days of purchase. 
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