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Loyalty-marketing programs, designed to improve customer retention, engender loyalty and increase sales from best customers have become an essential component of a comprehensive marketing plan. When designed strategically and executed flawlessly, these programs provide a vital link between the brand and customers, turning customers into advocates, initiating an ongoing dialogue and improving marketing return on investment.

Sign up for one or more of our one-hour Loyalty Marketing Virtual Seminars where you'll interact live with our loyalty experts right from your computer.

Benefits of Our Virtual Seminars

It's easy! - Simply dial the toll-free number, enter a PIN code and you are connected to the call. All you have to do is sit back and enjoy!

It's Interactive! - There will be polling questions throughout this virtual seminar, where attendees can select their choices by pushing a button on the phone pad. Plus, the speaker will also take questions via e-mail or fax that will be answered at the end of the session.

It's convenient! - Call in from anywhere...your desk, your conference room, your home or cell phone to hear the presentation.

Registration Rates

DMA/COLLOQUY Member: FREE per Virtual Seminar
Non-Member: FREE per Virtual Seminar

Related Loyalty Marketing Learning Opportunity

At the 2-day DMA/COLLOQUY® Loyalty Marketing Workshop you'll learn to plan, implement, evaluate, or overhaul a loyalty marketing program that recognizes and rewards your best customers. We don't just teach the theory of loyalty marketing — we also take attendees through the actual practice of designing a program using real-world consumer and B-to-B business models.

Payment Policy and Confirmation

In order to confirm your place in the seminar, we require payment in full. From time to time, we change a date or location of a seminar. If we need to change a date or location for any reason, you will be contacted. If you have not received confirmation of your attendance from the DMA, please call 212.790.1500 to ensure your seat.

Cancellation Policy

If you cannot participate in the virtual seminar, please contact DMA Customer Service prior to the event to have your registration fee held on account for a future event. All account credits must be used with a year. If you must cancel your registration altogether, DMA will refund the registration fee in full if canceled at least one (1) business day in advance of the event. Registrants who do not cancel or arrange to have their registration fee held on account prior to the event, and fail to attend the event, forfeit their full registration fee.

If DMA cancels the event for which you have registered, the registration fee paid will be held on account for a future event or fully refunded if you prefer. DMA is not responsible for any expenses incurred by you as a result of your registration, whether the event was attended, postponed, or cancelled.

DMA Money-Back Guarantee

You will be 100% satisfied with what you learn or we will refund your registration fee in full.* We can afford to make this offer because we know that this program will exceed your expectations. It's part of our commitment to providing you with the highest possible quality in education and training.

*Requires written request within 10 business days of purchase.

Co-sponsor

colloquy

The COLLOQUY Group comprises a collection of resources devoted to the global loyalty marketing industry. The flagship resources are the COLLOQUY Strategic Consulting Group, a global loyalty consulting practice, COLLOQUY®, a quarterly publication serving the loyalty marketing industry since 1990, colloquy.com, the most comprehensive loyalty Web site in the world, and COLLOQUY's research and educational divisions. Together they provide a worldwide audience of 17,000+ subscribers with consulting services, news, editorial, educational and research services that blanket the loyalty marketing industry. COLLOQUY subscriptions are available at no cost at www.colloquy.com/register.asp or by calling 513.248.9184. Reader participation is invited at info@colloquy.com.

 

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