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Retailers Success Strategy: Converting Data into Customer Intelligence for Online & Offline Success

December 6, 2012   |   2:00 PM - 3:00 PM ET   |   Online

 

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Sponsored by Emailvision: sponsor
sponsor

Data is a strategic asset that is key to relationship marketing. Many retailers do not know who their customers are and are unable to analyze their customers’ behavior; they do not know what to do with the data that is collected via in-store or online purchases. To survive and thrive, Retailers need to identify and integrate all customer data sources, use customer purchase history and purchase behavior to know who their customers are and create smart segments for more effective targeted promotions.

Come join Emailvision in this groundbreaking webinar to learn how Brick and Clicks and E-tailers can use Customer Intelligence to leverage their fast-growing customer data to increase online purchases and drive in-store traffic. This webinar will display how to turn email marketing into profitable campaigns in a short time; identify new cross-selling opportunities and increase your return on investment.

Attend this webinar and get a complimentary Customer Intelligence white paper on compelling prospective on how Customer Intelligence has changed marketing!

Presenters:

Bertrand Van Overschelde, Vice President, North America

Bertrand manages the strategic and daily operations throughout the United States. Bertrand started his career as a Marketing Analyst at MSN. Prior to joining Emailvision, he spent five years in business development at Xerox. Bertrand holds a Master’s in Business Administration from the Reims Management School in France. He speaks fluent English, French, and German, as well as conversational Dutch.

Paul Rosario, Solutions Manager

Paul Rosario is a Solutions Manager for Emailvision, North America. He holds a Bachelor of Science in Marketing from Hofstra University. Paul has spent the last 5 years in the Presales role with SaaS model companies such as, Thomson Reuters where he consulted Fortune 500 companies. With 11 years experience in the retail industry, Paul speaks regularly providing strategy on leveraging customer data for analytics and smarter E-marketing.

Peter Webster, Partner Manager

Peter Webster is a Partner Manager for Emailvision, North America. He holds a Bachelor of Science in Management Information Systems from Penn State University. Prior to Emailvision, Peter has spent 7 years in Sales Management and Channel Sales roles at technology firms such as Radware and mindSHIFT. Peter is active within Magento’s community of Developers, Industry Partners, and speaks regularly to clients on E-Marketing best practices, Multi-channel customer analytics and Marketing automation.

Registration Rates

DMA Member: FREE
Non-Member: FREE

See information on how to join DMA.

 

Ways to Register

Online: REgister Now
Phone: 212.790.1500

For questions/inquiries, call DMA Customer Service at 212.790.1500 or e-mail customerservice@the-dma.org.

Registration Policies

If you cannot attend a webinar for which you are registered, please send a substitute. Substitutions are allowed at any time.

DMA is not responsible for any expenses incurred by you as a result of your registration, whether the event was attended, postponed, or canceled.

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